How Open Top Tours are being transformed in Liverpool


If you spend time in and around the city centre of Liverpool you will always spot the iconic open top tour buses full of tourists, eager to get pictures at the famous sights. In Liverpool, they have been around for quite some time now and even more so since Liverpool has seen a boom in its flourishing tourism industry over recent years.

However, it was only in 2016 that Liverpool gained its first multilingual tour bus when Liverpool City Sights introduced tours in French, German, Spanish Italian and Mandarin. They operated last summer with one multilingual tour bus, however this year they have grown at a staggering rate to introduce a full multilingual city tour. There are now 4 multilingual tour buses that you can see driving around the city centre, something that the city can now be extremely proud of as it is essential that our international guests leave with the best experience of Liverpool, eager to visit again.

However, this isn’t the only change that Liverpool City Sights have brought to Liverpool. Last month they have been enjoying their first month of trails of their new “City and Beatle Tour” that go around the city centre and then out to Penny Lane and Strawberry Field so visitors to Liverpool can see the sights of the suburbs as well as the city centre.

The City and Beatles Tour leaves every hour from The Albert Dock and is a regular service running as a hop on hop off open top tour. This means that customers can hop off at any of the 13 stops on route and hop back on 1 hour later. This means that customers can have longer stays at the likes of Penny Lane and Strawberry Fields rather than a flying look at the area while driving through.

Philip Olivier, Director of Liverpool City Sights, has brought about this new tour with the help of his team who have worked tirelessly to design a tour that gives tourists a unique perspective of the city in a user-friendly way.

Philip Olivier said “This not only shows the sights of the suburbs, but lets them see the city centre as well. There is so much to see and do in Liverpool, one day is not enough. With this new tour not only can you enjoy the sights of extended Liverpool, you have 48 hours to do it. It is the perfect tour for customers who want the ease of access of a hop on hop off tour, but also a glimpse at them famous Beatles locations while they are visiting.” 

So far customers have been queuing up to get on the red tour buses, Liverpool City Sights have had thousands of guests in just one month. It is no surprise to see why this is going to be a popular tour for customers to be hopping on this summer season.

“The most important thing is the customer and the experience they have when visiting Liverpool. Every domestic visitor is shocked at how lovely Liverpool is, while all our international guests leave feeling happy that they have seen the sights and got a tour in a language they understand, that is all its about – The tourist being happy. I’ve been glad to see thousands of happy faces over the past month while launching this tour. This summer we will see thousands more” said Dale Roberts, Head of Marketing for Liverpool City Sights.

Tickets for The City and Beatles Tour start at £9 and include all the tours Liverpool City Sights offer with a 48 hour ticket. You can buy the City Tour on its own and prices start at £6 for a 24-hour ticket.

Buy your tickets here!


Anyone contemplating going on this tour I would say don’t hesitate… well worth the money.
— - Sandy, Walsall
Actually the highlight of our midweek break in Liverpool. The tour guide was incredibly knowledgeable and added so much to what could have been an average ride around the City.
— Frannee
The information given on the tours is great, the tour guide was friendly and made the Beatles tour awesome. A great service. the city tour is a great idea, all day travel and information to boot.
— Stephen, Derby
On this day the weather was magnificent and the tour couldn’t be any better! We did the Beatles Tour (1h30) and it was great!!
— Tatiana
My two friends and I did The Beatles City Tour on our visit from Ireland recently and I can honestly say it was a highlight on the trip for us all. It was incredibly informative and interesting and a great way to see and learn all about Liverpool.
— Ruth, County Kildare